Keeping the Airwaves Alive: A Cross-Party Movement to Safeguard AM Radio in New Vehicles

Keeping the Airwaves Alive: A Cross-Party Movement to Safeguard AM Radio in New Vehicles

Date: May 7, 2024 Cynthia M. Lummis

In a reflective move towards preserving an age-old tradition of information sharing and real-time alerts, Senators Cynthia Lummis and John Barrasso of Wyoming, together with Texas Senator Ted Cruz, have put forward a piece of legislation that could shape the future of automotive inclusions. The proposed bill, dubbed the “AM Radio for Every Vehicle Act,” sets out a clear mandate for automakers: to ensure that all new vehicles come equipped with AM broadcast radio capabilities. This move underscores a bipartisan effort to keep the populace connected, especially in the sprawling, less accessible regions of Wyoming and beyond.

AM radio, once the cornerstone of American drive-time media, has seen a decline in precedence with the advent of digital media and streaming services. However, its importance cannot be overstated, particularly in rural communities where it remains a vital conduit for broadcasting news, weather updates, emergency alerts, and even local sports. It’s this undeniable role as a lifeline for communities, far removed from the digital sprawl, that Senators Lummis and Barrasso, alongside their bipartisan allies, aim to protect.

A show of significant political unity is evident, with the proposed act receiving backing from 60 Senators and 246 House members. Its enforcement would mean that automakers are required to include AM radio in new vehicles without imposing additional charges on consumers. A key provision also includes a directive for comprehensive disclosure and a study into alternative communications systems, underscoring a forward-looking approach to integrating traditional and emerging technologies.

This legislative effort emerges at a time when the relevance of AM radio is being questioned, even as its importance for emergency communications remains unchallenged in many areas of the United States. By advocating for the inclusion of AM radio in new vehicles, the bill aims to ensure that no resident, especially those in the more secluded parts of Wyoming, is left without access to crucial, potentially lifesaving information. It’s a remarkable testament to the enduring power of broadcast radio and a clear indication of the bipartisan paths that can be forged when the well-being of the populace is at stake.